Head for deeper water! That's my client acquisition advice for anyone trying to freelance in a meaningful way today. Those job boards, content mills, and "I'm hiring!" listings are shallow …
Writing Professionals Need to Network: How to Get the Biggest ROI for Your Time
One of the best-kept secrets in B2B writing is who you know can help you. Businesses are made of people, and people want to do business with people they know and trust. And the more people you know …
Perfect Subject Matter Expert Interviews for B2B Writing and Marketing
This is a special look inside the B2BWI program, "The Moonshot Machine." Click here to learn more about becoming a member and getting the invite to trainings like this every month (plus so much …
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Processes for B2B Writers: How to Do Writing Work Quickly and Efficiently
One of the questions I'm always trying to answer for new writers is, "How do I make sure I'm the writer they want to hire?" The answer to this question is going to take a whole career to figure out. …
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