For all the long nights I've put into client work, professional development, and sitting at a computer, there's only one thing that's come close to taking me down, despite all my enthusiasm for …
Why do we resist balance?
One of the most enriching things about being a B2B writer is that I spend a lot of my phone time interviewing fascinating, accomplished people in leadership roles. Yesterday, I got to ask an …
Normalize running a business
The biggest hurdle I had to get over in building a successful freelance business was realizing that running a freelance writing business was normal. It might not have been normal to me, coming from …
We choose ourselves
Very little would get done if the movers and shakers of today had waited for someone to promote them. Tara Sophia Moor called this "tiara syndrome" in her book Playing Big, where most people just do a …
A new generation of buyers who want what they want
Anyone who walks into my co-working space this morning won't see anything out of place: just a woman in her mid-thirties munching on a bagel and coffee. But anyone who looks closer as I bite into …
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When it comes to pricing, we all have to push through the same veils
There's a mind-bending science fiction series from the 1970s that starts with Nine Princes in Amber. A part of the plot involves a physically demanding pattern that only family members with royal …
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