I get the sense that many new writers are intimidated by all other writers out there in the market. After all, so many great writers have already figured out B2B, have clients, and want more work… how can there be room for all of us?
Here’s the thing. Saying there are enough writers out there already is like saying there are enough friends out there already. Or enough movies. Or enough music.
These are all sources of connection that just can’t ever be fully satisfied. There will always be room for you, if you decide you want it, study hard enough, and embrace your fears.
Of course, that’s kind of an emotional or spiritual take on it. The hard cold cash facts is that there’s more than enough room in the market for everyone. According to Contently, B2B companies spend about $5.2 billion each year on content marketing.
Assuming there are 25,000 qualified writers out there (which there are not) and assuming only 50% of the budget goes to writers (and sometimes it’s more)… that’s more than a $100,000 floating around the Internet waiting for you to step up with the right skills to claim it.