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Derek Halpern

Foundational applications of consumer psychology on B2B writing. Also funny.

Derek Halpern - B2B Writing Institute

 

Halpern is a highly skilled marketer and entrepreneur behind Social Triggers whose effective approach has helped him build insanely popular websites, one of which attracted more than 1,000,000 page views in a single day. Using both data driven marketing and content marketing, he helps companies get more traffic, customers, and sales, and his insights can help you learn to do that as a writer, too.

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