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Eman Zabi

Eman Zabi writes (and teaches how to write) CRO writing with personality, heart, and big sales.

Eman Zabi - B2B Writing Institute

Eman Zabi is the freelance conversion rate optimization (CRO) writer behind The Scribesmith. Her personality-rich, science-heavy launch copywriting is approachable and detailed, and her real-world experience of writing launch copy for big-name e-commerce brands makes her a perfect role model for B2B writers.

Learn More

Minimum Viable Launch: How to launch lean

A-Z Launches: Everything you need to know for a stress-free launch

How to Get Your Launch to Convert (With a Little Help From Microeconomic Theory)

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