Eman Zabi writes (and teaches how to write) CRO writing with personality, heart, and big sales.
Eman Zabi is the freelance conversion rate optimization (CRO) writer behind The Scribesmith. Her personality-rich, science-heavy launch copywriting is approachable and detailed, and her real-world experience of writing launch copy for big-name e-commerce brands makes her a perfect role model for B2B writers.
Minimum Viable Launch: How to launch lean
A-Z Launches: Everything you need to know for a stress-free launch
How to Get Your Launch to Convert (With a Little Help From Microeconomic Theory)