“A ten dollar bill is a mutual belief.If the belief isn’t present, it’s worth nothing."– Seth Godin On a scale of 1-10, how you feel about pricing? What about project proposals? What about …
B2B Business Seminar – Day 3
"Do not seek for water, be thirsty."- Rumi What stops you from having the online presence you want to have? Today we’re talking all about client acquisition. It takes the shape of your writer’s …
How to Start and How to Finish: Intros and Conclusions
Why your introduction and conclusion need to get better: For you, the writer, you have two readers: the reader, and the marketing manager. Your job is to develop such a good rapport with the …
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Big Picture Planning
“It takes as much energy to wish as it does to plan.” Warm up question: What one word summarizes planning for you? The main problem with planning is that most of us think of plans as the thing …
Professional Presence for B2B Writers
WHO WOULD YOU HIRE? ROUND 1 WHO WOULD YOU HIRE? ROUND 2 WHO WOULD YOU HIRE? ROUND 3 Hi Sarah, We have a new client project available. Are you available to work on …
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How to Do Deep Research
"Before you can write anything, you have to notice something.” John Irving At this point, a lot of my research skill goes back 20 years when I was a Master’s student in education, so it’s …