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When you really help, they don’t want a discount

When you really help, they don’t want a discount

While some people have bargain hunting in their DNA, that’s not the default in B2B marketing.

When you really help — when your copy is tight and on time, when you’re easy to work with, when you know why you’re writing whatever you’re writing — your clients are grateful for your help and willing to pay whatever it costs. They know how much it will cost to work with a writer who gives a discount.

Filed Under: Strange Garden

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